Friday, 31 March 2017

Nirvana and the Origin of the smiley face

One of the images I've chosen to analyse in my essay is the iconic logo of Nirvana, the addled smiley face that appears everywhere on t shirts, jumpers, badges, bags and any other product that it'll fit on.
I'm trying to understand why certain icons are adopted by the mainstream and why their original meaning is of no relevance to the general audience that just likes the look of it.
I looked at other famous smiley faces, ranging from the classic 1960s one
Image result for classic smiley
To the bloodstained omen from Alan Moore's Watchmen:
Image result for watchmen smiley

Each of these faces has its origins in the fact that a human brain is designed to recognise familiar human faces in any place it can, so this simple arrangement of circles and lines can immediately be communicated somehow as a person. But each one stands for a different ideal, and a different generation.
The Watchmen smiley with its bloodstain is meant to resemble the metaphorical Doomsday Clock, with the blood acting as a hand on the clock being positioned to 5 to midnight, representing the looming nuclear threat prevalent in the book. This is to represent the paranoia of the post-nuclear western world, that felt that World War 3 could break out at any time while the world was trying to recover as a whole from WW2.
Conversely, the Nirvana smiley is a parody of the duality of capitalism; the smiley face can be found everywhere from children's picture books to the underside of mind altering pills. The fact that consumerism dictates that everything is everywhere for everyone means that integrity is lost, and anything can be taken and done with however the user chooses. Ironically, the Nirvana smiley has been consumed by this ideal, as in a world without Kurt Cobain the symbol has become little more than a H&M brand that's guaranteed to sell to 13-17 year old middle class teens who want to feel like they're rebelling. The context of the anarchic origins of the image have been lost, and there are people who think Nirvana is an actual clothing brand. I'm trying to understand in my essay the effect that this sort of cultural ignorance has on how we as a society not only produce, but consume art.

Friday, 10 March 2017

Essay changes + focusing

After having a proper analysis of my essay draft feedback and talking the direction through, I feel that due to the theories I have been looking up, the books I've been reading and the essence of my question, I need to direct my focus in terms of the journal and the essay, in the direction of an analysis of society and social media. I think the strongest parts of the essay are those that talk about the impact of social media on peoples mental states and how we perceive each other in an age where everything is connected and immediately available.